Let’s jump right in with this September 2018 income report! I’m super excited to share with you guys what’s been going on with me lately.
What’s Up With These Income Reports, Anyway?
Ever since my very first month in business (I made a whopping $87), I’ve been sharing my income and expenses for each month, in order to give other online entrepreneurs a good baseline of what a real business looks like during its start-up phase.
My goal with these posts is to give you guys a super realistic look into what type of income and expenses you can expect from being a “girl next door” type of online entrepreneur who isn’t making 6-7 figures each month (yet!).
Let’s do this!
September 2018 Income Report: An Overview
This month went better than expected! I was hoping I would see a little bump in September, and it definitely ended up happening. I like it when my predictions come true!
This income report is a little weird because I did spend money on some stuff that I’m not including in here. The first large amount was that I spent $8,000 on a coaching program. The second large amount I spent was $4,000 on some 2018 estimated taxes. The reason why I’m not including these expenses is because I paid for them with money that is in my savings accounts, not from my operating expenses account. So I don’t think they really “count”? In terms of painting an accurate picture for you of what this month really looked like for me.
A Few Highlights:
- I hired a coach! — Up until now, I’ve never worked 1:1 with a coach before. But now I finally have one of my very own! It’s been an amazing experience so far. I can’t wait to see how my business changes because of it!
Business Goal Setting
My Goals For September 2018: Success or Failure?
- Hire a coach to guide me through the next few months — SUCCESS!
- Plan my upcoming course launch — SUCCESS! Totally planned out and underway.
- Launch my new website — SUCCESS! You’re on it right now! I’m in love with it.
- Make $2,000 in passive income sales — FAILURE. I will beat this one eventually!
- Make $6,000 from social media packages — FAILURE. But at least I stayed pretty consistent with previous months.
My Goals for October 2018 — Let’s Do This!
- Get at least 50% of my course content created.
- Relaunch my Pinterest package sales page.
- Relaunch my Systematic Marketing School Elite program (again).
- Make $2,000 in passive income sales.
- Make $6,000 from social media packages.
September 2018 Expenses
- Ads & Marketing = $0.00
- Team Member Payments = $6,383.30
- Books & Courses = $0.00
- Transaction Fees = $374.73
- Referral Payouts = $148.00
- Teachable* = $39.00
- Active Campaign* = $70.00
- PennyPipe = $9.95
- RecurPost* = $10.70
- Adobe Creative Cloud = $21.39
- ClickFunnels* = $297.00
- Buffer = $10.00
- Quickbooks* = $10.00
- Zapier = $20.00
- ManyChat = $10.00
- Wisestamp* = $72.00
- Planoly* = $99.00
- Deposit Photos* = $29.00
- Turquoise & Palm Stock Photos = $19.00
Total Expenses = $7,539.57
September 2018 Income Report
- Interest Earned = $3.43
- Affiliate Income = $434.72
- Passive Income Products + Coaching = $884.37
- Done-for-You Social Media Packages = $4,978.00
- Hourly Client Work = $6,438.00
Total Income = $13,545.20
Total Net Profit = $6,005.63
September 2018 Income Report: All the Stats & Analytics!
- Number of blog posts = 5
- Monthly blog page views = 8,289
- Email list subscribers = 7,180
- Facebook page followers = 1,137
- Grow Like Woah group members = 2,193
- Instagram followers = 7,070
- Twitter followers = 6,646
- Pinterest followers = 10,464
- YouTube subscribers = 107
Final Notes on My September 2018 Income Report:
Although this report didn’t really include those two big expenditures (which, like I said, don’t really “count”), it was really nice to see how much profit I made! The percentage is really good. Last month, my profit was only 34% of my total revenue. Whereas this month, it was 44%!
Brent and I only take about $4,000 per month as a salary, so it’ll be nice to add that extra $2,000 to our savings (especially since we just spent a bunch!).
We did have about $15,000 in savings prior to making these big purchases/payments, so it was nice to be able to draw from that. But also nerve-wracking at the same time! Especially because one of the purchases wasn’t “necessary” like the taxes obviously was. That’s stuff we definitely are meant to use our savings on, but it was still a big decision, and Brent and I talked a lot about it before taking the leap. Ultimately, I’m super happy with my decision and I think it will definitely pay off in the end.