I love systematic marketing + client acquisition.
Let’s jump right in with this May 2019 income report! I’m super excited to share with you guys what’s been going on with me lately. What’s Up With These Income Reports, Anyway? Ever since my very first month in business (I made a whopping $87), I’ve been sharing my income and expenses for each month, …
My May 2019 Income Report: No Sign of Slowing Down Read More »
For people who don’t own their businesses, it might surprise them to learn how many different types of employees there are! Today, I’m going to go in-depth on the 5 different types of employees you might be considering hiring and the pros and cons of each one. Figuring out the types of employees you want …
What Types of Employees Should You Have on Your Team? Read More »
I’m pretty strategic about how I write my blog posts (who would’ve guessed, right?). The content marketing strategy that I’ve developed for myself always starts with SEO keyword research and then goes into the outline phase. (I actually have a whole workflow, which I give as a bonus in my Systemize & Scale course!) But …
How to Get Amazing Ideas for Your Content Marketing Strategy Read More »
Let’s jump right in with this April 2019 income report! I’m super excited to share with you guys what’s been going on with me lately. What’s Up With These Income Reports, Anyway? Ever since my very first month in business (I made a whopping $87), I’ve been sharing my income and expenses for each month, …
My April 2019 Income Report: Even When It’s Bad It’s Good Read More »
Congratulations! You have a new service that you’re excited to share with the world. You want to help people, and you have a clear idea of how you want to help them. (If that’s not you, check out 9 Good Business Types You Need to Consider Starting). This blog post will walk you through six …
You created a business now it’s time to get it found online. One of the first steps in any DIY SEO strategy is to think of getting found locally. This is especially true if you have a service-based business. Makes sense right? Before searchers get the opportunity to visit your website when typing your company …
Do You Want to Be Found Locally? Try Google My Business Read More »
A while ago, I wrote a post on Facebook about a pet peeve that I have. It was about how a lot of people don’t seem to understand what search engine marketing is all about. It bothers me that people don’t talk about this lack of knowledge enough. For YEARS I thought I somewhat knew …
I am a BIG believer in over-delivery. I want to give my clients as much value as possible, even before they sign a contract with me. This has become a signature feature of my business and my brand. However, it can lead to being taken advantage of. The million dollar (or $50? $500? $5,000?) question …
How to Stop Being Taken Advantage of by Your Prospective Clients Read More »
When I tell you that I have a passionate love affair with Asana…I’m not kidding. Asana is literally the best business organization tool that I’ve ever come across. (And I’ve tested quite a few of them.) If you’re looking for something that’s easy to use, yet powerful enough to provide soup-to-nuts total business organization — …
How to Use Asana for Behind-the-Scenes Business Organization Read More »
Back when I first started my business, having an editorial calendar was really not a part of my whole content marketing strategy. I simply posted whatever I wanted, whenever I wanted, without much forethought or reasoning behind it! After I’d been publishing blog posts for a few months, I started to get into somewhat of …
How to Create a Super Effective Editorial Calendar Read More »